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This one’s been bugging me: what’s with the time zone obsession?
For hiring I mean. Lots of places are remote, but concentrated in one city or region. Usually where they were based, pre-COVID.
And the bias gears towards people in that time zone. So people can work the same hours. On it’s face…it feels efficient.
And I get it from an employee engagement standpoint. You don’t want people working crazy early or late hours. It’d wreck work life balance.
But take a step back.
No one (I hope at least) would argue against spreading your client facing people across time zones. (Assuming your client base is geographically dispersed). Customer success, customer service, tech support, account managers, etc. Business hours coverage across all areas.
Now look at everyone else. From an operational and process standpoint:
👉Do you really need everyone working in the exact 8 hour time block?
Isn’t it relatively easy to plan your team wide collaboration time across the 4-5 common hours?
Unless you’re doing 8 hours of Zoom calls. But if that’s the case you’ve got bigger problems to attract and retain talent.
Double the time zones, double the available talent. It’s science.
Full episode for The 10 Minute Talent Rant, Ep 38 “No One Understands Recruiting But Recruiters, Volume 1” available on Hirewell’s Talent Insights, here.
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What’s with the time zone obsession?